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JP

JOB ID 27260

PR Manager | Public Relations Manager

  • Manufacturer, Manufacturer-Automotive
  • Marketing, Event, Promotion, Brand Marketing, Digital Marketing, Research ＆ Analysis, Media, Ad, PR
  • Kanagawa
  • ¥8,000,000～¥13,000,000

The company is working on the development of new mobility, including electric vehicles. Currently, we are focusing on the research and development of new energy vehicles, and in the future, we will build a manufacturing and sales system for vehicles developed in-house, aiming to develop our business as a new automobile brand originating in Japan.

We plan to announce our business as a new automobile brand in the Japanese market and launch products in the future.
In this position, you will integrate
PR areas with different characteristics (economics/GR/automotive products/specialized areas) and design and promote a PR system that functions as a team.

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Job Description

  • Responsibilities
    ・Planning and execution
    of PR strategies for business announcements and product announcements, role design and prioritization for each PR area (economics/GR area, product/specialized area),
    story design
    for economic newspapers, trade newspapers, and business media, information organization and dissemination
    design from the perspective of government relations (GR) with an awareness of government agencies, industry associations, etc. ・Building
    relationships with automotive journalists and professional media, planning and management
    of test drive events, presentations, and product experience events, directing and organizing
    roles of PR companies, crisis management, building
    a social listening system, designing and reporting PR KPIs
  • Requirements
    Experience in public relations/PR work
    at an operating company or PR companyUnderstanding
    the thoughts and interests of the media (reporters)Ability to organize different PR areas, team design and make decisionsAbility
    to organize multiple issues and stakeholders, and design communication methods
  • Preferred
    Experience
    in PR for economic newspapers, trade newspapers, and business mediaKnowledge
    of government relations, institutions, and industry trendsExperience in the automotive industry, experience in responding to
    test drives and product presentations, experience in building
    relationships with automotive journalists, and experience working in a global environment
  • Location
    Kanagawa
  • Work Style
    In-office work only
  • Salary
    ¥8,000,000～¥13,000,000
  • Attractive
    Points
    Over 50% Mid-Career Hires, Overseas communication, Foreign capital company, Make use of languages, Venture Company, New businesses and services, Management Position

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