Register

JP

JOB ID 26448

Marketing (CRM)|Marketing (CRM)

  • Logistics & Transportation, Transportation, Trafic
  • Marketing, Event, Promotion, Product Marketing, Planning, Brand Marketing, Digital Marketing, Research ＆ Analysis, Media, Ad, PR
  • Tokyo
  • ¥6,000,000～¥9,000,000

A startup company that provides electric kickboard and electric bicycle sharing services with the aim of popularizing micromobility.
Stations are set up mainly in urban areas, and a system is being developed to make short-distance travel easier and more efficient.
Easily accessible via a dedicated app, it is attracting attention as a sustainable means of transportation.
We are developing sustainable mobility services that reduce environmental impact and include solutions to urban transportation issues as well as rural transportation issues.

You will be in charge of deeply analyzing user behavior data and usage patterns, and designing and executing a communication experience optimized for each individual.

Apply for this job

Job Description

  • Responsibilities
    ・Planning, design, execution, and effect measurement
    of CRM marketing measures ・Experience design for the entire user lifecycle (onboarding, retention, return to dormancy)
    ・Construction
    of personalized communication experiences by segment ・Optimal delivery design
    that combines email, Push, and in-app messages ・A/ Continuous improvement through B-testing and design and analysis
    of CRM-related KPIs User behavior analysis and service improvement proposals in collaboration with the product and data team
  • Requirements
    ■Experience
    : At least
    2 years of practical experience in CRM marketing at an operating company with toC services, experience
    in distribution operations using CRM tools such as email and push notifications, practical experience
    in user segmentation and lifecycle marketing■Skills
    ・Hypothesis setting and verification skills based on data analysis (Excel, spreadsheet required)
    ・A/B test design, execution, and effect measurement skills
    ・KPI design and report creation skills
    ・User journey design and experience design skills
    from the perspective of customer success ・Communication design and storytelling skills
    that understand user psychology ・Operational skills for user acquisition measures using digital advertising and other measures using data-driven PDCA
  • Preferred
    ■Experience
    in using Braze (or equivalent CRM tools: Salesforce Marketing Cloud, Adobe Campaign, KARTE, Repro, etc.)
    ・Marketing experience
    specializing in LTV improvement and churn reduction ・Experience in working with product engineer teams to achieve collaboration with product development
    ・Experience in collaborating
    with designers to create content ■Skills
    ・Quantitative analysis skills
    using SQL, Python, R, etc.・Basic knowledge of HTML/CSS (email template creation)
    ■Persona
    and ability to identify essential issues from both numbers and user behavior and logically assemble
    experience design ・Those who
    have expertise and passion for CRM marketing and user experience design, and can continue to learn ・Those who
    are close to the feelings of each user and find it rewarding to create an experience that pleases them・Those who
    drive the entire CRM and UX area with ownership and are responsible for the results ・Emphasize collaboration with the team and related departments. , those who
    can communicate humbly, those who prefer data-based decision-making, and find it rewarding to run the hypothesis testing cycle at high speed.
  • Location
    Tokyo
  • Work Style
    Remote working possible, Flex working possible
  • Salary
    ¥6,000,000～¥9,000,000
  • Attractive
    Points
    Average age 30s, Over 50% Mid-Career Hires, Weekends and holidays off, Preparing for IPO, Major corporation, Venture Company, New businesses and services

Apply for this job

Return to list

Related Jobs

B2B Marketing

  • Manufacturer, Machinery, Equipment, Software platform
  • Marketing, Event, Promotion, Product Marketing, Planning, Brand Marketing, Digital Marketing, Research ＆ Analysis, Media, Ad, PR
  • Tokyo, Osaka
  • ¥4,500,000～¥6,500,000

We provide SaaS services to directly solve problems for the manufacturing industry, which accounts for about 20% of Japan's industry, and
have already succeeded in raising about 30 billion yen, and are currently a rapidly growing company.
In order to maximize the inherent power of all people involved in "manufacturing", we are a company that is working every day to "create new systems" that change the common sense of the industry.


You will be responsible for executing communication strategies at all touchpoints with customers, not just capturing leads, but also achieving business growth and providing a better customer experience.
The entire marketing organization plays a wide range of roles, from expanding product awareness to building trust, from lead generation in the manufacturing market to raising issues, raising needs, and encouraging buyers after the first business meeting.

Details.

ASEAN Marketing Manager｜ASEAN Marketing Manager

  • Manufacturer, Machinery, Equipment, Software platform
  • Marketing, Event, Promotion, Product Marketing, Planning, Brand Marketing, Digital Marketing, Research ＆ Analysis, Media, Ad, PR
  • Other Overseas
  • ¥6,000,000～¥12,000,000

We provide Saas services to solve direct problems in the manufacturing industry, which accounts for approximately 20% of Japanese industry.
We have already succeeded in raising approximately 30 billion yen in funding, and are currently a rapidly growing company.
It has already succeeded in raising approximately 30 billion yen in funding and is currently growing rapidly.


The company is looking for a marketing-driven leader to lead the development of new Asian markets, with a focus on Japanese manufacturing companies, throughout Southeast Asia, with Thailand (Bangkok) as the hub. You will not be expected to develop existing successful patterns horizontally, but to understand the market from scratch and create GTM through a trial-and-error process.

Details.

Consultation

Our expert team is dedicated to empowering your career change, crafting tailored career plans, and securing the best job opportunities in the automotive and mobility sectors.

Connect with Us

Search by Industry

Search by Job Type

Search by Location