JOB ID 27897

Product Marketing Specialist

  • Manufacturer, Automotive Parts
  • Marketing, Product Marketing, Planning
  • Tokyo
  • ¥5,000,000~¥6,600,000

This company is the Japanese subsidiary of a multinational tire manufacturer. It specializes in the import and distribution of high-performance tires for a variety of vehicles, including passenger cars, motorcycles, and commercial vehicles. It has a strong identity as a premium and luxury brand and is widely known for its involvement in motorsports.

It specializes in the import and distribution of high-performance tires for various vehicles, including passenger cars, motorcycles, and commercial vehicles. The company maintains a strong premium/luxury brand identity and is widely known for its association with motorsports. The company maintains a strong premium/luxury brand identity and is widely known for its association with motorsports.

Product Marketing Specialists play a crucial role in positioning products within the lineup and ensuring they are effectively deployed in customers' vehicles. Product Marketing Specialists serve as a reliable point of contact for products within the company and manage the product lineup. They are expected to understand market needs, trends, and challenges, and regularly provide insights to headquarters.
This position supports sales activities by providing product materials to the sales team, collaborates with Trade Consumer Marketing to facilitate product communication, and drives projects related to product and market intelligence.

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Job Description

  • Responsibilities
    - Conduct market trends and competitive analysis to consider
    product strategies and sales opportunities - Collaborate with the headquarters product team to share
    needs and product information in the Japanese market - Manage
    product portfolios and lifecycles (introduction and discontinuation) - Plan and promote
    promotional campaigns using CRM and digital tools - Create product materials and conduct
    training for sales and dealers - Support sales and product inquiries
    mainly through car dealer channels - Prepare market analysis, competitive analysis reports, and product presentation materials
  • Requirements
    - Bachelor’s degree in economics, marketing, business administration, or a related field
    - Strong analytical and communication skills, and the ability to work independently
    - Business-level English proficiency and proficiency in Excel and MS Office
    - A strong passion for cars, motorcycles, and motorsports
    - Japanese (business level or higher)
    - English (conversational to business level)

    [Ideal Candidate]
    - Someone who can identify challenges in a fast-paced environment and take initiative
    - Someone who can communicate smoothly with both Japanese staff and overseas management
    - Someone who can balance attention to detail with a sense of urgency
  • Preferred
    - Experience
    in operational marketing, product management, demand planning, or related fields - Italian language skills
  • Location
    Tokyo
  • Work Style
    Remote working possible
  • Salary
    ¥5,000,000~¥6,600,000
  • Attractive
    Points
    Foreign capital company, Make use of languages, Weekends and holidays off

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