JOB ID 22431

Marketing Manager

  • IT, Software platform
  • Marketing, Brand Marketing, Digital Marketing
  • Tokyo
  • ¥6,000,000~¥9,000,000

A startup company that provides electric kickboards and electric bicycle sharing services with the aim of popularizing micromobility.
The company has set up stations mainly in urban areas and is developing a system that makes short-distance travel easy and efficient.
The service is easy to use via a dedicated app and is attracting attention as a sustainable means of transportation.
We are developing a sustainable mobility service that reduces environmental impact and solves urban transportation issues as well as rural transportation issues.

Marketing Department is a team that is solely responsible for the growth of the fast-growing business.
We are responsible for the overall marketing planning and execution, including strategy design, Mass area such as TVCM and OOH, acquisition, CRM, etc., in order to reach more new users and to ensure the continuous use of our services.

The position we are looking for requires strong leadership and execution skills to realize
strategies, including a deep understanding of the service and the electric micromobility market, commitment to
business goals, and the ability to drive the planning and execution of promotions.
At the same time, a sense of balance with gaining public trust will also be important.

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Job Description

  • Responsibilities
    Design of KPIs related to promotions and campaigns, and planning, execution, review and analysis of measures to achieve them
    ・Direction of a series of activities from briefing to all related parties to planning, execution and effect measurement
    ・Execution of measures including on-demand media operations
  • Requirements

    Experience>
    ・More than 3 years of marketing experience at a business company with toC services
    ・Experience in planning and executing campaigns and offline promotions

    <Skills>
    ・Hypothesis-setting and hypothesis-testing skills that enable logical and quantitative hypothesis testing, including the design of appropriate metrics
    ・Skills to deepen planning by paying attention to creative and operational details <Skills> Skills to deepen planning by focusing on details of creative and operations

    <Skills>
    ・Skills to set and test hypotheses by designing appropriate indicators and conducting logical and quantitative hypothesis testing
    ・Skills to deepen planning by focusing on details of creative and operations
    ・Skills to attract both internal and external stakeholders Communication and presentation skills
  • Preferred

    <Experience>
    ・Brand building from 0 to 1 at a venture company, experience growing a business by planning and executing promotions
    ・Experience working outside of the marketing department (business development, sales, consulting, etc.)
    ・Growth experience in web services and app services
    ・Experience in CRM marketing
    ・Experience in project management involving multiple Experience in project management involving multiple stakeholders

    <Skills>
    ・Skills in SQL, Python or similar languages
  • Location
    Tokyo
  • Work Style
    Remote working possible, Flex working possible
  • Salary
    ¥6,000,000~¥9,000,000
  • Attractive
    Points
    Stock options available, No relocation, Average age 30s, Over 50% Mid-Career Hires, Weekends and holidays off, Venture Company, New businesses and services

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