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JOB ID 25740

Data Scientist (Marketing Analysis) |Data Scientist (Marketing Strategy & Customer Analysis)

  • Manufacturer, Manufacturer-Automotive
  • IT, Data Analyst, Research & Analysis
  • Tokyo
  • ¥5,900,000~¥10,900,000

As an automobile manufacturer that continues to evolve to provide "joy" to more people 10 years, 20 years, and beyond, we have been and will continue to challenge to create new values that are not bound by existing frameworks, so that we can continue to please our customers around the world.
The company, which has been providing multiple products loved by many customers based on its solid technical capabilities, is recruiting associates to integrate with the ICT society and create new services.


In order to achieve advanced customer and market analysis in the marketing/digital marketing domain, you will be engaged in developing data utilization and collection strategies to maximize value across businesses, customer contact points, and geographies, and in building and deploying generic and effective utilization methods and collection processes based on the strategies.

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Job Description

  • Responsibilities
    Develop and build analytical techniques for classifying and understanding customers based on their conditions and values
    ・Conduct data corroboration and validation based on hypotheses and knowledge from each business unit
    ・Lead a series of processes from hypothesis building to analytical design to business implementation in collaboration with project managers and in-house data scientists Lead a series of processes from hypothesis building to analysis design to business implementation
    ・Build classification and forecasting models using statistics and data analysis techniques to capture customer conditions, characteristics, purchase probabilities, etc.
    ・Process and visualize large-scale data and derive meaningful insights using clustering, dimension compression, and other techniques
    ・Identify business issues, build hypothesis and design analysis according to objectives

    ■ Development Tools
    ・Generic analysis tools: Python (pandas, scikit-learn), Dataiku, MS Excel
    ・Web・Application analysis tools: Google Analytics, Sprinklr
    ・Information sharing tools: Microsoft Teams
  • Requirements
    -Relatively advanced data analysis skills
    -Problem solving skills (scope design, goal and issue setting)
    -Thinking and execution skills to think and act independently
    -Communication and collaboration skills to work with diverse stakeholders
  • Preferred
    Marketing experience including customer and market analysis
    - Experience with dimensionality compression and clustering through machine learning
  • Location
    Tokyo
  • Work Style
    Flex working possible
  • Salary
    ¥5,900,000~¥10,900,000
  • Attractive
    Points
    Japanese company with global opportunities, Listed company, Childcare support system, Weekends and holidays off, Make use of languages, Major corporation

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