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Marketing jobs and career trends in the automotive industry
Industry Trends for Marketing Jobs
Customer behavior online
With the increasing ability to search for information they want to know anytime, anywhere, more and more services allow customers to gather information online and then visit a store or even make a purchase online. Through analysis of customer behavior, plans should be made to establish online and offline points of contact.
personalization
Customers are looking for services and information tailored to their individual needs, and this is a marketing trend. It is important to leverage the data provided by customers to develop personalized offers and campaigns from My Page, apps, etc. Providing a customized experience based on customer preferences and purchase history can increase customer engagement and loyalty.
data analysis
It is becoming increasingly important to use customer segmentation to optimize marketing strategies. More emphasis is being placed on the use of data to improve customer engagement and purchase rates, including understanding customer behavior patterns and needs and delivering personalized marketing messages.
Utilization of Social Media
You need to be proactive in using social media to gather up-to-date customer opinions and feedback and improve your brand image. It is also helpful in promoting engagement with customers and obtaining product and brand information, as well as improving online presence.
AI Utilization
With the development of artificial intelligence (AI) technology, various AI tools are being deployed to predict customer behavior and improve business operations. More AI utilization skills will be required, such as adopting a data-driven approach and developing attractive offers and campaigns for customers.
Job Listings
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Payment Services Business Strategy | Payment Services Business Strategy and Promotion
- Financial Services
- Executive Management, Business planning・Business management, Product Marketing, Planning, Business Development & Strategy
- Tokyo
- ¥7,100,000~¥11,000,000
This Japanese company is a leading provider in the Japanese financial services industry, offering a wide range of financial products to its customers and dealers, including auto loans, leasing, and insurance. Playing a key role through customized financing solutions to support auto sales and improve customer mobility, the company operates in more than 40 countries and territories, and its finance business continues to grow globally as sales volumes increase. With a focus on innovation and reliability, the company is transforming itself into a mobility services company and is actively pursuing new business ventures to strengthen its brand and contribute to the growth of the automotive industry.
This company in Japan is a leading financial services provider in Japan offering a range of products including automobile loans, leases, and insurance, to customers and dealers. The company plays a pivotal role in supporting automotive sales and enhancing customer mobility with tailored financing solutions. Operating in over 40 countries and regions, the company's financial business continues to expand as sales volumes grow globally. Committed to innovation and reliability, the company is also transforming into a mobility service company, actively pursuing new business Committed to innovation and reliability, the company is also transforming into a mobility service company, actively pursuing new business ventures to further strengthen its brand and contribute to the growth of the automotive industry.
You will be involved in strategic planning aimed at enhancing product value, maintaining and operating products, system planning focused on value enhancement, and promoting alliances.
We anticipate that you will actively participate in product strategy planning and product management to enhance product value, comprehensively assessing product system specifications, usability, customer experience, and business growth strategies.
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Brand Marketing Promoter
- Financial Services
- Sales, Sales Planning & Analysis, Event, Promotion, Brand Marketing, Research & Analysis
- Tokyo
- ¥5,000,000~¥7,500,000
It is the financial arm of one of the world's largest automobile manufacturers. Headquartered in Japan, it offers a diverse range of financial products and services to individuals and corporations, specializing in automotive finance. Its main offerings include financial products for customers and dealers, such as auto loans, leasing, and insurance. The company plays a key role in supporting vehicle sales and growth in the Japanese market through flexible and tailored financial solutions.
Based in Japan, the company offers a range of financial products and services to both individual and corporate customers, with a focus on automotive financing solutions. Based in Japan, the company offers a range of financial products and services to both individual and corporate customers, with a focus on automotive financing solutions. Their offerings include financing options such as car loans, leasing, and insurance for customers and dealers. The company plays a crucial role in supporting the sales and growth of vehicles in the Japanese market by providing flexible and tailored financial solutions that meet the needs of consumers and businesses alike.
This position will work with importers to plan and execute sales promotion strategies and utilize financial products to promote sales and increase brand loyalty. This position will develop and implement campaigns, create promotional tools, and analyze results. They will also be involved in product development, dealer training, and sales process optimization. Working closely with internal teams and external partners, you will ensure smooth operations and contribute to the company's market share growth.
In this position, you will plan and execute sales promotion strategies in collaboration with importers, using financial products to enhance sales and brand loyalty. Additionally, you'll be involved in product development, dealer training, and optimizing sales processes. Additionally, you'll be involved in product development, dealer training, and optimizing sales processes. You'll work closely with both internal teams and external partners, ensuring smooth operations and contributing to the growth of the company's market share. -
Planning/strategic planning of power semiconductor devices for electric vehicles
- Manufacturer, Electrical & Electronic
- Executive Management, Business planning・Business management, Product Marketing, Planning, FAE
- Aichi
- ¥6,500,000~¥14,300,000
In the automotive parts industry, it is one of the largest companies in Japan in the thermal systems, mobility systems, power train systems, electrification systems, and electronic systems businesses.
We are currently focusing on four areas [electrification, connected systems, advanced safety/automated driving, and non-vehicle businesses (FA/agriculture)].
The Element Strategy Office is in charge of sales expansion strategies for Si and SiC power semiconductor devices. -
Semiconductor Machinery Sales & Marketing
- Manufacturer, Semiconductor
- Marketing, Event, Promotion, Product Marketing, Planning, Account Manager (B2B)
- Kanagawa
- ¥5,000,000~¥8,000,000
European supplier of equipment and process solutions for the semiconductor, nano and microsystems technology and related markets with headquarters in Germany.
We are looking for a sales person to introduce and propose the introduction of our semiconductor manufacturing equipment to our customers, such as semiconductor device manufacturers and material manufacturers in Japan, and to win projects for them. -
DX Leader for Customer Experience (Staff Level) or (Manager)
- Financial Services
- Marketing, Digital Marketing
- Tokyo
- ¥5,000,000~¥11,000,000
It is the financial arm of one of the world's largest automobile manufacturers. Headquartered in Japan, it offers a diverse range of financial products and services to individuals and corporations, specializing in automotive finance. Its main offerings include financial products for customers and dealers, such as auto loans, leasing, and insurance. The company plays a key role in supporting vehicle sales and growth in the Japanese market through flexible and tailored financial solutions.
Based in Japan, the company offers a range of financial products and services to both individual and corporate customers, with a focus on automotive financing solutions. Based in Japan, the company offers a range of financial products and services to both individual and corporate customers, with a focus on automotive financing solutions. Their offerings include financing options such as car loans, leasing, and insurance for customers and dealers. The company plays a crucial role in supporting the sales and growth of vehicles in the Japanese market by providing flexible and tailored financial solutions that meet the needs of consumers and businesses alike.
Mission
of the Digital Mobility Solution Unit: Development and provision of negotiation systems for dealerships and online customer platforms, as well as digitizing customers' online and offline purchasing behaviors collected through these platforms, combining the value of cars and information on services through vehicles to create information on each customer's We aim to provide mobility services that meet these needs, both online and offline.
Fulfillment
through work: As a member of the group, the joy of this job is being able to lead the brand's business expansion and promote digitalization. In particular, in the digitalization of the sales process, we have been the first in Japan to introduce electronic signatures, always aiming for one-and-only solutions that customers choose. Additionally, you can communicate daily with the German headquarters in English, incorporate best practices from other countries to suit the Japanese market, explain Japan's uniqueness, and communicate requirements to headquarters while working globally.
Consultation
Our expert team is dedicated to empowering your career change, crafting tailored career plans, and securing the best job opportunities in the automotive and mobility sectors.
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